When AI gets asked for a trusted local pro, you should be named.
For plumbers, electricians, contractors, HVAC, landscapers, cleaners, and other service businesses, AI search is wide open. Most of your competitors haven't done any of this work. Move now and you own the citations.
Local categories are underbuilt in AI search.
National brands are crowding the AI answers for big-name commercial queries. But "best plumber in [your suburb]" or "emergency HVAC repair in [your town]" — most local competitors have done zero AI optimization. The category is yours to take.
LocalBusiness schema, properly deployed
Full LocalBusiness schema with NAP, geo coordinates, opening hours, service area, and service types. The single highest-impact technical change for local AI visibility.
LocalBusiness schema audit
The structured-data type AI engines look for to identify your business as a local provider — address, phone, hours, service area. Reffed flags whether you have it and what's missing.
AI crawler access for local intent
If your robots.txt blocks GPTBot, ClaudeBot, or PerplexityBot, you're invisible when locals ask AI for recommendations. We check all 7 AI crawlers and flag any blocks in red.
Service-area page check
Most "we serve [neighborhood]" pages are too thin for AI to cite. Reffed audits your service-area pages for content depth, structured headings, and citation-friendly formatting — and shows you the specific fixes per page.
Mention check for your local category
Reffed assesses whether AI assistants would cite you when someone asks "best [your service] near [your city]" — and tells you which competitors they're more likely to recommend instead, so you know exactly what to beat.
Foundation usually fits, unless you're scaling.
Single-location service businesses start with Reffed Watch ($29/mo). Multi-location operations can join the Foundation waitlist for auto-fix capability launching Q4 2026.
See if you're cited locally.
Free audit checks AI visibility for your local service queries.